Digital Design and Technology Agency
www.fossil.com
Client: Fossil
Project: Global eCommerce Webstore Rebuild
Fossil is modern vintage, providing men and women with uniquely inspired watches, leather accessories, sunglasses, and apparel in over 2,000 retail locations in over 90 countries. As an early adopter of eCommerce, Fossil has developed significant and sophisticated digital applications.
How We Helped
Automatic utilized innovative design techniques to rebuild Fossil's eCommerce webstore using IBM WebSphere Commerce technologies. The project included extensive design and rebuilding of a new global creative concept. Additionally, Automatic was retained to help develop strategic plans that are helping shape Fossil’s global digital business direction for the next five years, including defining digital program requirements.